Clarify Your 2026 Goals 

Get personalized support to design your most focused year yet. 

Transform your ideas into a focused strategy designed around your strengths and goals. 

Your Big Ideas Deserve Big Protection

At Optimara, we help individuals, solopreneurs and SMBs turn vision into strategy. Whether you're clarifying your next move or mapping out a full year plan, we bring expert insight, structure and focus to your goals. 

No fluff. No guesswork.

Just clear direction,
smart decisions and strategy that moves you forward.

71

%

of fast growing companies use strategic plans

30

%

faster growth for businesses with a written strategic plan than those without. 

96%

of our clients say they’re "more confident" in their next steps after working with us.

96%

A Modern Approach

No BS here. We’re all about clear, actionable advice.

Tailored Solutions

Your ideas are unique, and so is our strategic plan for you.

Confident Direction

Be grounded in your vision and equipped with a clear plan to achieve your goals

Goal Clarification

Get crystal clear on goals across multiple categories, roles and timelines

Strategic Planning

Define clear goals, priorities and action plans for you and/or your business

Rent-A-Partner

Get guidance on real-time business opportunities, pitfalls and next steps

YOUR STRATEGY PARTNER

Obi

Chief Strategist

Obi brings over 15 years of strategic experience across startups, her own ventures, top business school training, and Fortune 50 companies. 

She has helped founders build from zero, launched her own businesses, and guided major corporations through complex strategy and execution. 

Obi blends startup grit with enterprise-level insight and world class business education to help clients get clear, stay focused, and move forward with a plan that works.

Optimara helped me to come up with and execute on a plan to build my first ever venture. The clarity has been vital to my progress as a first-time solopreneur.

Dr. Jennifer

Medical Influencer

Optimara guided me in taking confident next steps as I transitoned from W-2 therapist to business owner for the first time. I now have 5 employees and am profitable!

Antoinette

Therapy Practice Owner

As I've built my global brand as a wine influencer over the past 2 years, having Optimara by my side as an on-demand thought partner has been invaluable. 

Clara

What is a strategy?

A strategy is a clear plan for how you're going to get from where you are to where you want to be. Informed by your goals, a strategy helps you decide what to focus on, what to deprioritize as well as what steps to take and when. 

How do I know if I need a strategy?

If you have big goals but aren't sure where to start or what to do next, you need a strategy.

I already have goals...why do I need a strategy?

Goals tell you want you want. Strategy tells you how to get there - a focused roadmap, clear priorities and a way to measure progress.

How long does the process take?

It varies based on your needs, but we’ll give you a clear timeline upfront.